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Syndiant Retains Shelton Group as Public Relations Agency of Record
DALLAS February 18, 2009 – Shelton Group, an integrated communications firm providing customized programs for strategic public relations (PR) and investor relations (IR), has been selected by Syndiant as its PR agency of record.
Syndiant’s patented technology enables the world's smallest personal display devices that uniquely meet cost, power, form-factor and resolution requirements. At CES 2009, Syndiant previewed its SVGA- and WVGA-standard microdisplays, the first in its VueG8® (“ViewGate”) family. These ultra-portable gateways for sharing photos, videos and games are ideal for embedded cell phone and media player pico projectors. Syndiant is currently developing smaller size and higher resolution VueG8 products that will be introduced later this year.
“During the last year we’ve been able to establish traction with customers and realized we would need some very specialized talent to help us deliver our story beyond technology circles,” said Mark Harward, CEO and president of Syndiant. “We looked at several agencies, and based on previous experience with Shelton Group, we chose them because they become immersed in understanding our business and consistently deliver results. Additionally, they provide senior level, strategic talent to work closely with us on a day-to-day basis. Shelton Group proved to be the best agency for us.”
“We are very excited to be working with Syndiant. Shelton Group will deliver targeted industry, business, local and social media communications programs to boost Syndiant’s visibility,” said Stacey Gaswirth, executive vice president of PR of Shelton Group. “In this tight economy it is imperative that companies stand out and get the mindshare they want, which is why our senior level talent is involved on a strategic and tactical level every day. We pride ourselves on providing clients with an aggressive, consistent communications plan that delivers results.”
About Shelton Group
Shelton Group is a full-service, strategic IR and PR agency providing customized programs and services to public and privately held companies across multiple industries. Founded in 1994, Shelton Group offers a team of professionals with diverse backgrounds that uniquely blend business acumen with creativity to deliver the highest quality of service. Applying an integrated approach to corporate communications, Shelton Group delivers a company’s unified story to all targeted audiences. Through a dedication to value-added service and a national network of key strategic relationships, Shelton Group has built a trusted reputation with the media, industry experts and the financial community that produces immediate results for emerging and established companies. With offices in Texas, California and Taiwan, Shelton Group is also a partner firm of Public Relations Organization International (PROI), which provides access to more than 50 offices worldwide. For more information about the firm, please visit http://www.sheltongroup.com.
Syndiant manufactures the world’s smallest and highest resolution spatial light modulating chips. Syndiant’s patented technologies will provide a large screen experience in handheld electronics, such as smartphones, notebook computers, portable media players, video game consoles and cameras. The company is headquartered in Dallas, with a branch office in Taiwan. For more information, visit www.syndiant.com.
VueG8 is a trademark of Syndiant.